Coming Conferencens


Book introductions
Japanese Management in Asia: Building Business Partnerships in Vietnam

Time: 8:30-12:00, September 10, 2016 (Saturday)

Venue: 801, E4, 144 Xuan Thuy, Cau Giay, Hanoi, Vietnam

Language: Japanese, Vietnamese, English (Japanese – Vietnamese translation is available)

Objectives of the Symposium:

- To present the results of empirical studies on business management in Japanese companies in Asia and Vietnam

-       To share the experiences in doing business, the opportunities and challenges in expanding the Japanese business in manufacturing and service areas in Vietnam


-       Scholars from Yokohama National University, Japan and Vietnam National University, Hanoi

-       Representatives from Mitsubishi Cooperation Vietnam, Fujitsu Vietnam Limited.

-       Japanese businessmen and managers in Japan and Vietnam


-       Undergraduate and postgraduate students from VNU University of Economics and Business, Foreign Trade University, National Economics University, etc. including the first batch of MBA students of new established Vietnam Japan University

-       Academicians from VNU University of Economics and Business, Vietnam Japan University, Foreign Trade University, National Economics University, Hanoi University of Science and Technology

-       Managers from Japanese and the local companies in Hanoi and Northern area of Vietnam





8:00– 8:30



8:30– 8:35

Opening remarks

Prof. Nguyen Hong Son (UEB), Prof. Hiroshi Morita (YNU)

Section 1: Empirical Research on Japanese Management in International Business

8:35– 8:40


Prof. Motonari Tanabu (YNU)

8:40 -9:10

Business-Government Alliances for Creating Shared Value

Keynote lecture (30 minutes including Q&A)

Prof. Ms. Mitsue Ishida and

Prof. Dr. Daniel Heller (YNU)


The Opportunity for Overseas Plants to Contribute to New Product Development: The Case of an Automaker

Mr. Yukiharu Ueda (Nissan Motor Co. Ltd.)


Expansion of Edible Oil Products into Overseas Markets: The Case of Ajinomoto, Kikoman, and Fuji Seiyu

Mr. Koichi Chiba (The Nisshin OilliO Group)


Building up the Manufacturing Capabilities of Overseas Plants by Delegating to Local Management Personnel: The Case of Komatsu Shantui

Ms. Kumiko Ito (ULVAC, Inc.)




Section 2: Panel Discussion: Challeges and Opportunities of Japanese Investment and Business in Vietnam


Sharing the experiences from Mitsubishi Corporation Vietnam, Yokohama Bank, Fujitsu Vietnam Limited

Mr. Funayama Tetsu (President and General Manager, Mitsubishi Corporation Vietnam)

Mr. Shinjiro Ohashi (Yokohama Bank)

Mr. Sei Kudo (General Director, Fujitsu Vietnam Limited)

Prof. Nguyen Hong Son (UEB)


Closing remark

Prof. Nguyen Hong Son (UEB), Prof. Hiroshi Morita (YNU)



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